I gotta say that it’s not too often that I go out of my way to complain about something – usually only if it’s completely unacceptable and I’m losing money over it or something – so there’s absolutely no way that I would reactivate a dormant Facebook account in order to moan about an issue like the name of a steak that my local Sainsbury’s was selling.
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I’m not 38 year old Norwich resident Rose Robinson though, who was so offended by the name of the ‘Big Daddy Beef Rump Steak’ and the fact that a steak was gendered and sexualised that she decided to post a complaint on Facebook about it. Then when nobody agreed with her and started calling her a Karen, she decided to go to the local press to vent off about it:
A ‘big daddy’ steak is still on the shelves in Sainsbury’s supermarket in 2023, it just felt wrong and unnecessary.
I got home and thought ‘oh gosh, have I overreacted?’ and looked up ‘big daddy’ in the urban dictionary to try and gauge a common understanding of the term and it doesn’t even just relate to a masculine power boss, there’s actually a sexual prowess meaning to it.
One of the terms, forgive me for speaking freely, that came up on the top of the Google search was referencing someone who is ‘good with his wood’.
I just felt that it was unnecessary. There’s so many ways it could have been named that would have equally communicated the super-sized nature of this particular product.
It just felt wildly inappropriate and I just wasn’t comfortable with it.
It doesn’t have to be something that’s so negative and potentially sexist and misogynistic in nature.
I’ve had the obvious Karen comment from someone who obviously feels that that’s appropriate or funny, I’m not sure.
It’s dismissive, it’s an implication that I’m just causing a fuss about nothing. Karen nowadays is commonly accepted as a term for someone who gets easily offended by things when there’s much bigger issues in the world.
I’m the least Karen-like person I know, honestly. It’s come from someone on the internet that doesn’t know the first thing about me.
I think the lack of response has certainly made me feel again, a little bit disappointed.
I’m shocked and horrified that I’m probably the only person that has brought it to their attention and I really don’t feel like that’s an overreaction on my part.
‘Big daddy’ – it says it all doesn’t it? My understanding is that it was called that to emphasise its supersized nature and it just felt like it was probably marketed more towards appealing to a man, than a woman. It certainly didn’t appeal to me.
I just feel like anything that’s sold as a generic food type, with reference to a gender, is just not necessary. We all eat – male, female, or whatever you identify as nowadays. I just don’t think that gender needs to come anywhere into the playing field when marketing food.
I think it should just be renamed.
I’m not saying they should pull the ones there, food waste is a huge issue among many other things, but I certainly think that the packaging that’s made from this point forward should perhaps be renamed.
Geez tell us how you really feel why don’t you Rose? Basically for everyone that TL: DRed that one she’s really offended by the gender connotations of the steak and also moody about people being annoyed at her for complaining about it on Facebook.
Meh. I suppose I can see her point but I really don’t think it’s that offensive? And it’s also weird that she went and looked up the definition in Urban Dictionary because that’s obviously going to be the most offensive one you can find. Talk about creating a problem.
The way that she’s going on and on about it with seemingly little to no support should also indicate to her that this is an issue that nobody really cares about. Thanks for trying, but probably time to move on now and find something else to complain about. Or better yet something to be happy about!
For more of the same, check out this guy who was banned from every Sainsbury’s in the country but insists that he’s done nothing wrong. Hope it wasn’t just for complaining about the names of products.