Over the weekend, the Toronto Star reported that police in the area thought that the suicide attempt was in fact a veiled attempt to promote the album of Ariana Grande. Yeah, I’ve got no idea who Ariana Grande is either, but she’s an American teen idol who appears on some Nickelodeon sitcom called Victorious and is releasing her debut album tomorrow. Here’s a picture of her if you want to put a name to a face:

Cute right? The police were notified about the Twitter account sometime on Thursday and immediately began investigating it as they thought that a young girl might legitimately be in trouble. They contacted Twitter in an attempt to find her location but found out that her IP location was set in Greece – meaning that it was obviously masked to hide her real location – which immediately set off alarm bells over the legitimacy of the account.

After examining the girl’s timeline and determining that she was a massive superfan of Ariana Grande (this wasn’t really that hard as it’s all she ever tweeted about) they surmised that this was a fake account that was created in order to promote the Ariana Grande album that is coming out this week. They explained that they thought that the suicide attempt caused many other ‘Arianators’ – surely a term that’s even worse than Beliebers – to tweet their support for the girl and follow the account, which in turn helped promote the album.

However, the police also wanted to stress that they didn’t think that Ariana Grande or anyone representing her was directly involved with this – they thought it was just the work or some Ariana Grande superfan who was desperate for her album to do well. Again, I don’t really understand why somebody like this would exist  – or think that faking suicide via Twitter was a good way to promote a record – but this is what the police currently seem to believe.

Examining this further it doesn’t really seem that likely to me. I mean firstly how is getting Ariana Grande fans to tweet about their support for this girl and follow her actually going to promote the album? Aside from the fact that a bunch of major news outlets are now reporting about it and how sick it is I suppose, but I don’t think that would be anyone’s intention when trying to promote a teen idol’s new album. I know there’s no such thing as bad press but there’s definitely good and less good press and that falls directly into the latter category. I know that the police said this ‘hoaxer’ wasn’t involved with Ariana Grande but if their legitimate intention was to help her sell records – as the police believe – I really don’t think this was the right way to go about it.

My point is that all these Arianators seem to do all day is tweet each other about Ariana Grande and her album or how much they love her or whatever she’s doing, so the fact that they’re tweeting about this girl’s alleged suicide wouldn’t actually help promote it to anyone? In fact, it might promote it even less because instead of talking about Ariana Grande every second of the day they would instead be talking about this girl. This just isn’t a marketing strategy that makes any sense to me, other than the fact that it may more draw attention to the Ariana Grande album than previously, only that the majority of it will be massively negative. Again, it just doesn’t really make sense to me that anyone would think that this was a good way to market a record.

The story got even more suspicious/weird today when @buterascandiess returned to Twitter for a couple of hours. Most of her tweets were replies to people calling her out for being a complete twat but she did offer the following originals:

GUYS SORRY IM CRYING WHAT HAPPENED I HAVE NO IDEA

— ℇmmα (@ButerasCandiess) September 2, 2013

GUYS U DONT DO ANYTHING TO PROMOTE ARIANA I JUST WANTED TO GET FOLLOWERS AND SEE IF ARIANATORS CARE FOR ME REALLY

— ℇmmα (@ButerasCandiess) September 2, 2013

I DIDNT DO ANYTHING TO PROMOTE ARIANA REALLY

— ℇmmα (@ButerasCandiess) September 2, 2013

I want to be clear,i never promoted Ariana and I told that I want to kill myself to get followers.I m so sorry everyone really sorry

— ℇmmα (@ButerasCandiess) September 2, 2013

So just what the hell is going on here?

☛ More Faking: Crazy Russian Man Fakes Death In Order To Propose To Girlfriend