Some of Russell Brand’s content is quite interesting to listen to, but paying £48 a year for it? No thanks. Unfortunately for Brand he needs to make a living somehow now that YouTube has completely demonetised him, and the film/comedy work has dried up.
According to Sara McCorquodale, author and chief executive of social media analysis agency CORQ, Brand made about £2,000 to £4,000 per YouTube video, so that’s a huge financial blow he’s been dealt there. He has 6.6 million followers on YouTube but only 1.1 million on Rumble, so he won’t be making nearly as much on the latter platform despite the fact they are still running ads for him.
Brand appealed to his followers during a livestream yesterday to ‘follow me on Rumble,’ saying the platform has made ‘a clear commitment to free speech’ and is the ‘primary platform’ he’ll be streaming from. He added:
You now know that I have been demonetised on YouTube… fully well aware that the government wrote to social media platforms to demand that I be further censored.
To watch the rest of this video, please click the link in your description. It’s absolutely vital now you join us on Rumble. If you can support our channel, please do, it’s become evident that this a real necessity, more than ever before.
That’s the only way that we can keep our voice. I need your support now more than ever, more than I ever imagined I would. So follow me, support our channel if you can, if its within your means but more important than any of that, is that you please, if you can, stay free.
Brand’s encouragement for people to subscribe to Rumble follows YouTube revealing it would be suspending the monetisation on Brand’s channel for ‘violating [its] Creator Responsibility policy’, and then confirmed in an official statement that they were referring to his ‘off-platform behaviour harming our users’.
Seems a bit wild to demonetise the guy before he’s even had his day in court, but I guess they were under pressure from UK Parliament to do so. I’m sure a lot of people have already forked out the £48 subscription fee to listen to Brand rant about free speech and whatnot, so I’m sure he’ll make enough to keep the lights on. For the rest of us, I’m sure if he says anything that’s a must-listen it will end up on Twitter X anyway.
To watch a clip of Russell Brand hitting on Lorraine Kelly, click HERE. Classic Brand.